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The VIOOH blog

Explore DOOH and OOH blogs for the latest trends and strategies. Get expert insights to elevate your marketing campaigns and transform digital OOH.

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Latest articles
  • Insight
    4 min read | November 21, 2024
    Unlocking the power of 3D Advertising and Programmatic Buying
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  • Insight
    5 min read | October 10, 2024
    Programmatic's next frontier: DOOH and CTV insights from DMEXCO
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  • Inside VIOOH
    11 min read | August 27, 2024
    A day in the life of: Interns @ VIOOH
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  • Insight
    6 min read | May 15, 2024
    Connected TV und Programmatic DOOH: die perfekte Kombination
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  • News
    Inside VIOOH
    5 min read | May 10, 2024
    VIOOH listed one of the Best Places to Work 2024 by The Sunday Times
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  • Insight
    7 min read | May 10, 2024
    Connected TV and Programmatic DOOH: A Pairing for Success
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  • Inside VIOOH
    6 min read | May 9, 2024
    Making VIOOH a great place to work
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  • News
    Inside VIOOH
    3 min read | April 17, 2024
    VIOOH highly commended at British HR Awards
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  • News
    Inside VIOOH
    3 min read | February 26, 2024
    Double win for VIOOH at Digiday WorkLife Awards
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  • Inside VIOOH
    5 min read | February 15, 2024
    Bringing all VIOOHers together to share, learn, create and celebrate
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  • Partner interview
    1 min read | December 21, 2023
    Partner Interview: JCDecaux Norway
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  • Thought piece
    5 min read | December 18, 2023
    The Future of Out-of-Home (OOH) Planning | VIOOH
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  • News
    Programmatic
    7 min read | December 6, 2023
    STDecaux, in partnership with VIOOH, launches programmatic sales for Digital Out-Of-Home in mainland China
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  • News
    Programmatic
    4 min read | November 30, 2023
    JCDecaux in partnership with VIOOH launches programmatic sales for Digital Out-Of-Home in South Africa
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  • News
    Programmatic
    4 min read | November 8, 2023
    VIOOH-JCDecaux partner to launch programmatic sales in Portugal
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  • News
    Programmatic
    3 min read | November 8, 2023
    VIOOH Highly Commended at the British Recruitment Awards
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  • Partner spotlight
    1 min read | November 3, 2023
    Partner Spotlight: Yahoo
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  • Partner interview
    7 min read | October 26, 2023
    Partner Interview: Branded Cities
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  • Partner interview
    1 min read | August 16, 2023
    Partner Interview: FRAMEN
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  • Partner spotlight
    1 min read | July 13, 2023
    Partner Spotlight: mediasmart
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  • Partner interview
    1 min read | July 13, 2023
    Partner Interview: JCDecaux Netherlands
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  • Insight
    7 min read | June 27, 2023
    VIOOH’s Cannes 2023 Wrap-Up
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  • Our people
    11 min read | June 9, 2023
    A day in the life of: VIOOH's Product Marketing Director, Caroline Ingman
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  • Partner spotlight
    4 min read | June 7, 2023
    Partner Spotlight: Blindspot
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  • Partner spotlight
    9 min read | May 3, 2023
    Partner Spotlight: Active Agent
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  • Our people
    5 min read | May 2, 2023
    Realising your potential at VIOOH
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  • Our people
    1 min read | April 25, 2023
    A day in the life of: VIOOH's Partnerships Director, Wei Zhu
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  • Partner spotlight
    1 min read | April 4, 2023
    Partner Spotlight: StackAdapt
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  • Our people
    2 min read | March 30, 2023
    A day in the life of: VIOOH’s Senior Agile Delivery Manager, Kwame Boateng
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  • Inside VIOOH
    4 min read | March 8, 2023
    #EmbracingEquity - VIOOH's CMO shares insights on this year's IWD theme
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  • Partner interview
    1 min read | March 3, 2023
    Partner Interview: JCDecaux Spain
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  • Our people
    2 min read | March 1, 2023
    A day in the life of: VIOOH’s Product and Customer Solutions Technical Specialist
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  • Insight
    7 min read | February 27, 2023
    Omnichannel advertising 2023: Programmatic DOOH comes up strong in tomorrow's marketing mix
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  • Partner spotlight
    7 min read | February 1, 2023
    Partner Spotlight: The Trade Desk
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  • Our people
    2 min read | January 27, 2023
    A day in the life of: VIOOH’s Technical Lead, Georgios Karametas
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  • Partner spotlight
    1 min read | November 28, 2022
    Partner Spotlight: Blis
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  • Partner spotlight
    1 min read | November 15, 2022
    Partner Interview: JCDecaux UK discusses their World Cup media packages
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  • Our people
    2 min read | November 15, 2022
    A day in the life of: VIOOH’s Technical Solutions Manager, Laura Davies
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  • Partner spotlight
    5 min read | October 26, 2022
    Partner Spotlight: MediaMath
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  • Our people
    2 min read | October 20, 2022
    A day in the life of: VIOOH’s Product Training Specialist, Laura Richardson
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  • Partner spotlight
    1 min read | September 21, 2022
    Partner Interview: JCDecaux North America
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  • Our people
    4 min read | September 20, 2022
    A day in the life of: VIOOH’s Operations Research Lead, Carrie
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  • Partner spotlight
    5 min read | August 30, 2022
    Partner Spotlight: Meet Yahoo
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  • Partner spotlight
    1 min read | August 10, 2022
    Partner Interview: Tonic Media
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  • Partner spotlight
    5 min read | July 26, 2022
    Partner Spotlight: Meet Scoota
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  • Partner interview
    6 min read | June 9, 2022
    Partner Interview: Programmatic is the natural next step in the evolution of OOH advertising
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  • Partner spotlight
    4 min read | May 23, 2022
    Partner Spotlight: Meet Media Frankfurt
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  • Events
    3 min read | May 20, 2022
    'Did You Say Context on Steroids?' - 4 key takeaways from AW Europe 2022
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  • Events
    4 min read | May 5, 2022
    48 hours in a Miami DOOH bubble
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  • Partner spotlight
    6 min read | April 25, 2022
    Partner Spotlight: Meet Hawk
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  • Our people
    6 min read | April 7, 2022
    A day in the life of: VIOOH’s Partnerships Director, Shamini
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  • Partner spotlight
    3 min read | March 31, 2022
    Partner Spotlight: Meet Adomni
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  • Inside VIOOH
    6 min read | March 8, 2022
    International Women’s Day: Break The Bias
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  • Partner spotlight
    3 min read | February 28, 2022
    Partner Spotlight: Meet Displayce
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  • Predictions
    6 min read | December 9, 2021
    A Look to the Future: 2022 Digital Out of Home Predictions
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  • Thought piece
    4 min read | October 12, 2021
    Getting up close and personal with JCDecaux digital screens
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  • Thought piece
    6 min read | August 31, 2021
    Programmatic OOH - Digital transformation of the last media channel
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  • Thought piece
    3 min read | July 29, 2021
    VIOOH’s journey to create a hybrid-first workplace
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  • Thought piece
    14 min read | June 23, 2021
    Digital out of home: myths and legends
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  • Thought piece
    2 min read | June 16, 2021
    Why do programmatic OOH and mobile work well together?
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  • Thought piece
    5 min read | June 3, 2021
    The non-future of individual tracking
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  • Thought piece
    4 min read | May 5, 2021
    How programmatic OOH works with mobile to enhance and supercharge campaigns
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  • News
    Thought piece
    2 min read | April 26, 2021
    Continued Global Expansion
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  • Thought piece
    5 min read | April 21, 2021
    Next Gen Ads | Mobile & Programmatic OOH | VIOOH
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  • Thought piece
    Our platform
    5 min read | April 19, 2021
    Structuring for Scale: The Importance of Product Operations
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  • News
    Insight
    4 min read | April 7, 2021
    State of the Nation Hong Kong
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  • Events
    Thought piece
    People team
    6 min read | March 11, 2021
    The only constant is change
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  • News
    Thought piece
    7 min read | March 9, 2021
    #ChooseToChallenge - Celebrating International Women’s Day
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  • News
    Thought piece
    4 min read | January 25, 2021
    Changing the Conversation (about OOH)
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  • Thought piece
    4 min read | November 22, 2020
    Programmatic OOH is growing and it’s in our power to unlock its full potential
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  • Thought piece
    3 min read | October 8, 2020
    When the billboard makes the register ring: How programmatic OOH optimizes store traffic and sales potential for retailers
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  • Thought piece
    1 min read | September 24, 2020
    Why OOH should be part of your programmatic strategy
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  • Thought piece
    3 min read | September 22, 2020
    Leading an adtech business through a pandemic
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  • Thought piece
    5 min read | August 25, 2020
    DOOH is not like other digital media - and that’s a great thing for your campaign
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  • Thought piece
    4 min read | August 10, 2020
    Digital Out-Of-Home: The next game changer in your omnichannel campaign
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  • Thought piece
    2 min read | July 29, 2020
    Buying DOOH - A guide to direct and programmatic
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  • Thought piece
    3 min read | July 16, 2020
    Programmatic OOH offers the flexibility advertisers need as we emerge from lockdown
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  • Thought piece
    3 min read | June 26, 2020
    Why Transparency is at the heart of VIOOH
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  • Thought piece
    5 min read | July 15, 2019
    Digital outdoor unifies campaigns around targeted audiences
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  • Thought piece
    5 min read | June 4, 2019
    Programmatic is a tool, not a channel
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  • Thought piece
    4 min read | April 1, 2019
    Out of home needs to step up the pace to survive and thrive in the digital age
    Read more

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