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DACH Playbook

Activate seamlessly across the DACH region with everything you need to know in one handy guide.

DACH Playbook Blog Listing Image

Advertising in the DACH (Germany, Austria and Switzerland) region offers the opportunity to tap into valuable, like-minded audiences with high purchasing power.

In this guide, we've compiled everything you need to know, from specific creative levers you can pull in these programmatically advanced countries (DCO, 3D), to creative best practices, and the market-specific nuances to be aware of to make your campaigns run as seamlessly as possible.

You can also explore our off-the-shelf solution to activate across the region with ease, VIOOH Select, bringing together inventory from multiple media owners into ready-made packages.

Explore the verticals that resonate in the DACH region:

  • Technology

  • Gaming

  • Automotive

  • Finance

All inventory is available programmatically through VIOOH.