Insights Hub

Pioneering DOOH excellence across the Middle East, JCDecaux Middle East connects brands with premium audiences through an expansive network of digital screens strategically placed in major airports, bustling business districts, and iconic urban landmarks throughout the GCC region, delivering exceptional reach and engagement opportunities.

Our expanded Nordic network now includes JCDecaux Sweden and AFA Decaux alongside partners in Norway and Finland. Programmatic DOOH in the Nordics has never been more accessible or more impactful. Watch the video now and unlock the full potential of our premium network.

In this episode, Ghali Mikou, VP France at FRAMEN, shares the latest on FRAMEN France’s expanding inventory and strategic developments. He highlights a standout campaign showcasing the impact of programmatic DOOH and explains why France is becoming a key player in the programmatic space. Watch the video to learn more about FRAMEN France.

In this episode, Björn Wendler, Director of Digital & Programmatic DOOH, shares WallDecaux’s latest innovations, standout campaigns, and what’s next for programmatic in Germany. Watch the video to learn more.

Explore the latest creative innovations in programmatic digital out of home across Germany, Austria and Switzerland. From dynamic creative optimisation to cutting-edge formats, learn how to elevate your campaigns with fresh ideas and regional insights.

Olympe Besingue, Program Manager for Data Products at VIOOH, shares how the VTM Planner supports smarter campaign planning through data integration, POI filters, self-serve uploads and real time validation.

Hear from Maryam El-Hawary, Product Manager for VIOOH Trading Manager, as she explains what makes the VTM Planner intuitive and user-friendly.

Hear from Maryam El-Hawary, Product Manager for VIOOH Trading Manager, as she explores advanced visualisation features in the VTM Planner.

Hear from Benoit Vidal, Director of Data Products & Partnerships at VIOOH, as he explains how a data-driven approach helps media owners maximise revenue and optimise frame allocation using the VTM Planner.