Insights Hub

Tune into this episode where we hear from Ricardo Hilsdorf, Head of Programmatic at helloo, joined by Chiara Cordiali, our Regional Partnerships Director. Ricardo shares the most popular screens and inventory across Brazil, how the Brazilian market succeeds in pDOOH and a recent campaign that showcases the power of programmatic DOOH.

Learn how audience-led strategies are helping media owners unlock programmatic budgets, boost screen utilisation, and deliver greater ROI.

A quick guide to help you compare buying methods and make smarter digital OOH decisions.

Discover the truth behind programmatic digital out-of-home and unlock its full potential for your brand

How connected measurement drives performance across screens and social

New data reveals VIOOH’s carbon impact is over 10x lower than programmatic video

Methodology for greater transparency and trading efficiency in DOOH

A high impact channel for full funnel digital performance

What digital buyers need to know about audience based buying and impression measurement in DOOH