Results
19% footfall uplift around Oris Watches store
Location
Locations in the UK and Italy
Partners
JCDecaux, IGPDecaux, Webrepublic, Splicky, Adsquare
For their client Oris Watches, Webrepublic created a multi-market programmatic OOH campaign across Italy and the UK, managing the campaign with in-flight optimisation and time/ day targeting.
Via DSP Splicky and using data from Adsquare, the impact of each store was able to be measured in granular detail, enabling the campaign to be optimised mid-flight and adjusted in line with budget placements in real-time.
This campaign drove an incredible +19% footfall around Oris Watches stores in the UK!
Download the case study for full details.
